Level up your mobile ad creative.

The one-stop guide to creating better ads

Struggling to make your creative thumb-stoppingly brilliant? You aren’t alone. It’s a challenge every mobile marketer battles with.

This guide is crammed full with 11 actionable ways you can supercharge your mobile ad creative:

  • Facebook’s secret sauce for creating better video campaigns
  • How to avoid ad fatigue killing off your favourite ads
  • Make engaging videos ads that users can’t help but watch



Creativity makes ad spend 11X more impactful

But “we are more obsessed with asset distribution and optimisation than we are with ideas”.

And for mobile marketers this is a problem. As an industry we have become primarily concerned with the media placement, or the targeting, or the measurement. We have often booted creativity out into the cold. And with it potential revenue.

What will you learn?

Chapter 1

The idea.

How do you come up with the big ideas for your creative?

Chapter 2

The design.

Best practices for making your ads as effective as possible

Chapter 3

Iterating & improving.

Ways to keep earning more value for your creative

Level up your
mobile ad creative

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